Frequently Asked Questions

Everything you need to know about bridging the gap between physical footfall and digital data.

It is a central marketing hub that gives you total brand oversight while allowing local branches the freedom to manage their own day-to-day communications.

Our portal is free to use—you only pay for what you send. We believe in total transparency with no hidden setup fees or monthly subscriptions.

  • No Monthly Fees: Access the full central hub and branch management tools at no cost.
  • Pay-As-You-Go: You are only billed for the actual messages sent by your branches.
  • Real-Time Tracking: Every penny spent is instantly visible and billed to the correct regional budget.

It streamlines how you reach customers by handling everything from QR data capture and SMS campaigns to digital loyalty passes, ensuring every message is compliant and every cost is properly tracked.

Unlike standard tools, we provide the perfect balance of central brand control and local flexibility, with built-in "guardrails" that prevent mistakes.

  • Automated Safety: Handles GDPR compliance and profanity filters automatically.
  • Financial Accuracy: Instantly bills every message cost to the correct regional budget, removing all room for human error.

It is built for non-technical users. We’ve replaced complex data-crunching with "one-touch" smart buttons and pre-approved templates, meaning a manager can launch a professional, targeted campaign during a quiet shift in under two minutes.

The platform gives you a live "birds-eye view" of the entire business, automatically tracking every customer interaction—from a QR scan to an SMS reply—directly back to the local branch.

The Data Growth Projection Calculator is designed to identify "leaks" in your current customer data collection and project your potential weekly growth using our optimized acquisition strategy.

How we calculate the details:

  • Current Baseline: We assume you are following standard industry practices, such as manual sign-up prompts or basic EPOS data entry. We apply typical conversion benchmarks to your specific service split (Delivery, Walk-in, Dine-in) and channel distribution to estimate your current weekly opt-ins.
  • Suggested Projection: Drawing from our extensive experience and industry best practices, we apply optimized conversion benchmarks to each of your service channels. This projects the growth you would achieve by implementing high-performance direct-to-customer interactions—such as digital smart-receipts and QR integrations—which consistently outperform standard EPOS or manual systems.
  • The Opportunity Gap: The final result shows the "Gap"—the specific number of customer contacts you are currently missing out on every week due to inefficient data capture.
  • If your organisational marketing consists of messaging every customer at once, let’s chat. We’d love to show you how we can help refine that strategy.